The Art of Rebranding

It Girl Playbook

チャンネル登録者数 27.4万人

3万回視聴・ 1923いいね・ 2025/06/18

Welcome back to The It Girl Playbook! In this episode, we're diving even deeper into the art of the rebrand—but not the kind that’s all surface-level aesthetics. This is about real transformation.

The kind that’s intentional. The kind that lasts. The kind that helps you become who you’re meant to be.

We'll explore:
Lana Del Rey: the power of doubling down on your true self, even when the world doesn’t get it.
Addison Rae: the shift from doing what’s likable to doing what you like.
Miley Cyrus: what it means to burn it all down, only to build something better.
Kim Kardashian: the evolution towards people taking you seriously by adding to your stack until they catch up.
Sofia Richie: embracing a soft rebrand, where less truly becomes more.
Marilyn Monroe: the ultimate transformation that reminds us that rebirth is possible, no matter where you started.

This episode isn’t about fixing what’s broken. It’s about evolving into someone you’re proud of. Whoever you want to become — you’re allowed to. This is your sign.💗

Timestamps:
0:00 Intro
1:14 Lana Del Rey: The Amplified Self
2:59 Addison Rae: The Authentic Switch Up
4:40 Miley Cyrus: The Clean Slate
6:50 Kim K: Strategic Repositioning
8:49 Sofie Richie: The Quiet Rebrand
10:44 Marilyn Monroe: The Ultimate Reinvention
12:29 Final Message

Get The Playbook Mini (yes, it's free): itgirlplaybook.com/products/the-playbook-mini

For more glow up videos, check out our sister channel: ‪@ItGirlGlowUp‬

Other Platforms-
Instagram: www.instagram.com/itgirlplaybook/
TikTok: www.tiktok.com/@itgirlplaybook
Apple Podcast: podcasts.apple.com/us/podcast/it-girl-playbook/id1…
Spotify Podcast: open.spotify.com/show/6glC0XlRtt8PB5CNm5xJAe

#ItGirlPlaybook #MarilynMonroe #NormaJeane #AlterEgo #LanaDelRey #AddisonRae #MileyCyrus #KimKardashian #SofiaRichie #Reinvention #RebrandYourself #PersonalGrowth #SoftEra #GlowUp